MPIC launches “Mari Kenali Sawit” books highlighting benefits of palm oil

PUTRAJAYA, Jan 5 — The Ministry of Plantation Industries and Commodities (MPIC) has launched “Mari Kenali Sawit” (Let’s Get to Know Palm Oil) books for primary and secondary students today, highlighting the benefits of palm oil and its contributions to sustainability and socio-economic development.

Minister Datuk Zuraida Kamaruddin hopes students would get accurate information about palm oil from the books and disseminate the knowledge gained to their parents and their peers so that more people could learn about the commodity and palm oil industry.

“It is very important that we empower our kids with the knowledge on one of our biggest commodities in the country,” she said after the launch of the books in conjunction with the Reach and Remind, Friends of the Industry Seminar 2022 and Dialogue organised by the Malaysian Palm Oil Council (MPOC) here today.

Zuraida also launched the Malaysian Palm Oil Full of Goodness campaign to kick off the new year to highlight the various advantages of palm oil and palm-based products.

She said the golden crop (oil palm) provides a slew of benefits to almost every layer of society.

“It (palm oil) is good for health, environment, sustainability, livelihood, and prosperity. In a nutshell, it is full of goodness on a holistic level.

“I hope with this new campaign, Malaysian palm oil will gain recognition locally and globally for its healthfulness and versatility,” she said.

The Reach and Remind Friends of the Industry Seminar 2022 and Dialogue provides an opportunity for the palm oil industry players to be updated on the current issues and challenges facing the industry and opportunities for the palm oil industry in 2022 and beyond.

In her speech earlier, MPOC chief executive officer Wan Aishah Wan Hamid said the one-day forum is a timely reminder for the palm oil industry members to help gain better understanding on various challenges and opportunities in trade of oils and fats which is constantly changing.

“If we do not adapt to the change we will invariably be left behind and the negative impact to the economy could be devastating,” she said.

She said as the world grapples with the dual challenge of slow economic growth and the pandemic, palm oil trade has not been spared from the spillover effects.

“There were various changes upon changes in trade and political policies has had a profound effect never been seen before in trade between nations.

“Tariff implementations, boycotts and retaliatory measures between countries are the new norm. Despite these challenges, our country has remained steadfast and resilient in the face of adversity,” she said.

Source: BERNAMA News Agency

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