ANTA MALAYSIA’S KAI 1 ‘TRIPLE BLACK’ COLLECTION LAUNCHES TO INSTANT SELL-OUT


KUALA LUMPUR: A global sportswear company, ANTA Malaysia announces the launch of its highly anticipated ANTA KAI 1 ‘Triple Black’ collection which has already made waves in the basketball and sneaker communities of Malaysia.

ANTA Malaysia in a statement today informed that the exclusive first launch of the collection at Sunway Pyramid recently saw 40 pairs sold out within an hour, highlighting the immense popularity and demand for this latest addition to the KAI 1 series.

‘Following the success of the previous KAI 1 collection’s colourways ‘Home, Away and Mother’s Day’,… the ‘Triple Black’ colourway marks the fourth iteration of the KAI 1 series to debut in Malaysia.

‘Each release continues to captivate basketball enthusiasts and sneaker fans alike, solidifying the KAI 1’s status as a must-have collection,’ the statement read.

Country Manager of ANTA Malaysia Pang Sook Fong was quoted in the statement as saying that the rapid sell-out at Sunway Pyramid demonstrates that the company is hitting its target
market and there is a genuine passion for its products among Malaysian basketball fans.

According to Pang, the company is extremely delighted with the phenomenal reception that the ‘Triple Black’ collection is receiving in Malaysia.

‘We are incredibly proud of the response to the ANTA KAI 1 ‘Triple Black’ launch. This success fuels our commitment to continue delivering innovative and stylish footwear that resonates with our customers,’ she said.

Those who missed out on the initial launch may look out for the next batch of the ANTA KAI 1 ‘Triple Black’ which will be available online.

For more information about the ANTA KAI 1 ‘Triple Black’ collection and upcoming releases, please visit my.anta.com or follow the ANTA Malaysia on Instagram and Facebook.

ANTA is a leading global sportswear brand dedicated to providing functional, professional and technology-driven sports products across a diverse range of athletic categories.

With a commitment to innovation and excellence, ANTA strives to empower athletes a
nd sports enthusiasts worldwide to reach their full potential.

Source: BERNAMA News Agency

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